Shenzhen Joychou Innovation Technology Co., Ltd. – A Benchmark in Cross-Border E-Commerce
Founded in 2017 and headquartered in Shenzhen, Shenzhen Joychou Innovation Technology Co., Ltd. (hereinafter referred to as "we") is one of China’s leading cross-border e-commerce companies. We specialize in bringing high-quality Chinese products to global markets through platforms such as Amazon, Shopee, and Walmart.
Our business spans a wide range of categories, including 3C products, household appliances, outdoor sports equipment, and more. Our products are sold in over 100 countries and regions, including North America, Europe, Japan, and Southeast Asia. With a robust supply chain system and a professional R&D team, we are continuously driving rapid business growth.
Looking ahead, we aim to continue leading the cross-border e-commerce industry through branding and technology-driven strategies, striving to become a global e-commerce benchmark. Through innovation and responsibility, we will reshape the lifestyles of global consumers.
Our Vision
Through technological innovation and brand development, we help evolve the global e-commerce ecosystem, spreading high-quality domestic products worldwide.
Our Values
Forge Ahead
Embrace change and actively contribute to it.
Take On
Accept challenges and responsibilities, and learn from mistakes.
Altruism
Respect others, think differently, and recognize that helping others is helping yourself.
Gratitude
Be thankful for what you encounter and what you have.
Company Milestones
Years
hundred million
increase or multiply
2017
The company expanded into the U.S. market and established its initial product supply chain with a team of 10 people.
JOYCHOU was founded and officially entered the cross-border e-commerce field.
2018
Expanded into the European and Japanese markets.
Successfully launching a range of popular 3C digital and household products.
2020
GMV surpassed $100 million for the first time.
Marking a significant milestone in operational efficiency and brand influence.
2021
Entered the Indian market, achieving GMV of $350 million, with a remarkable 250% growth rate.
JOYCHOU demonstrated strong momentum in emerging markets.
2022
Expanded into the Middle East, Australia, and Southeast Asia, with GMV exceeding $500 million.
Innovative product strategies and precise logistics services drove success in these new markets.
2023
Successfully entered the Latin American market, reaching GMV of $765 million.
Partnerships with additional cross-border e-commerce platforms further increased global market share.
2024
Targeted GMV of over 1 billion yuan, marking another major milestone in JOYCHOU's global expansion.
The company continues to strive for excellence in providing higher-quality products and services for global customers.
2025
seek progress while maintaining stability
